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Built for visual workflows, ready for agents.

From upload to final.
One library for your
entire creative ops.

Built for teams working with more assets than anyone can keep track of, with an API and MCP server to connect to your AI tools.

Start Free Book a demo

Over two million creatives, and world-class brands

  • warner brothers
  • opendoor
  • Australian Sailing
  • founderscard
  • lokalize
  • luma ai
  • ciele athletics
  • chemist warehouse
  • hamley
  • keller williams
  • malk organics
  • nutrisense
  • nz-basketball
  • ymca
  • Maybourne Hotel
  • ace Hotel
  • school of rock
  • instacart
  • BECKET SIMONON
  • Ghurka

Upload & organize

Every file arrives tagged,
versioned, and in the right place.

Images, videos, 3D models, GIFs, PDFs. Playbook instantly show previews and describes every file as it lands.

Production media tagged by subject, product, color, mood, and scene
Agency library tagged by product, theme, and mood
E-commerce products tagged by SKU, campaign, channel, season
Game studio library tagged by subject, product, color, mood, and scene
Social media posts tagged by theme, product, and mood
Photography library tagged by subject, product, color, mood, and scene
Developer library tagged by subject, product, color, mood, and scene

Search & AI Actions

Search by describing it. Then let
AI handle the repetitive work.

"Every image with our packaging on white." Playbook searches by visual content, not just what somebody named them.

Explore Playbook Intelligence

Review & approvals

Nothing goes out of sync with
precise feedbacks and approvals.

Frame-accurate comments

Pin comments or add annotations to the exact frame, timecode, or pixel.
Smart creative storage

Internal-only notes

Control what your clients or external partners can see by marking comments as internal only.

Quick approvals

Simply react with a heart or thumbs down to let your team know what's 'approved' or needs changes.

Share link controls

Send secure links with password protection and expiration dates for reviews.

Version history

Keep every asset iteration together and compare versions side by side.

Built to connect

Your AI tools already
know its way in Playbook

Playbook speaks MCP, so the AI tools your team already uses can search, tag, and move assets without anyone leaving the chat. One URL to connect. Nothing to build.

Read MCP guide See API reference

  1. Copy the Playbook connector URL

    You'll paste this into Claude in the next step.

    https://mcp.playbook.com

  2. Add it in Claude → Connectors

    Open Settings → Connectors, add a custom connector, and paste the URL.

    Open Claude connectors

  3. Sign in and start

    Authorize Playbook once, then ask Claude to find, tag, or organize anything in your library.

    Start asking

How does Playbook MCP work?

  1. I'm building a pitch for a beverage tomorrow. Can you pull together best cuts from our last three campaigns?

  2. Searching 4,182 assets across 3 completed projects...

  3. Pulled 31 cuts onto a reel board, strongest opener first, and published it as a client link with downloads off. Two are from the Aperol work, so check the NDA before this goes out.

A new board of hero shots with a view-only share link

Enterprise, without the complexity

Everything an enterprise DAM does. None of what makes your team avoid it.

The controls your IT and brand leads ask for are all here. What is missing is the six-week rollout, the seat minimums, and the training deck nobody reads.

Everything you'd expect

  • SSO and SCIM
  • Granular permissions
  • Audit trails
  • Brand guideline controls
  • Lock board
  • Desktop sync
  • Mobile review
  • Dedicated support

None of what you don't

  • Six-week onboarding
  • Seat minimums
  • Migration fees
  • Mandatory training
  • A UI only the librarian opens

The controls, without the rollout.

No lock-in

Easy to move in.
Easier to export.

Import direct from Dropbox, Drive, or your current DAM. And if you ever want out, every asset, tag, and version is yours to take. Most DAMs make leaving expensive. We made it a button.

Unlock Enterprise-grade features

Export library

Assets
1,284 originals
Includes
Tags, versions, fields
Format
Original + JSON sidecar

Export completed

1,284 files, 6.2 GB, in 94 seconds

Customer stories

A homebase for top
creative teams everywhere.

More customer stories
The speed and quality of responses have genuinely impressed us and made a big difference to our day to day.
Anna Hamilton Creative 2IC at The Vault Stock

We have a plan for all your files

Try it free, and the only thing that scales is your team.

See full pricing Book custom demo

Free

$0 always

No credit card required

  • 100GB storage or 300 assets
  • 3 members, 3 guests
  • Import from external DAMs

Pro

$10 /month/member

Billed yearly — save 45%

  • 2TB storage
  • + 1TB per additional member
  • Unlimited guests

Team

$20 /month/member

Billed yearly — save 20%

  • 3TB storage
  • + 2TB per additional member
  • Conversational search

Business

$400 /month

Billed yearly — save 20%

  • 15TB storage
  • Unlimited members
  • White-glove migration

Encrypted at rest. Two-factor authentication. Malware scanned on upload. Private until you make a link.

Start with one folder and
see what possibilities await.

Upload the messiest one you own, give it a minute, then search for something you could never have found in there before.

Start for free Chat with us