Great creative work deserves great tools. Whether you're capturing stunning visuals, perfecting designs for print, or transforming ideas into reality, having the right software can take your artistry to the next level. In 2025, innovation is making creative workflows faster, smarter, and more intuitive than ever.
We’ve rounded up six must-have tools that every designer, photographer, and digital artist should have in their arsenal. From AI-powered editing to effortless visual idea generation, these tools are built to amplify your creativity and make your process smoother—so you can focus on what you do best: creating.
1. AI Palettes by Perception
Best for: Artists & Designers
Colors set the mood, tell a story, and bring designs to life. AI Palettes takes the guesswork out of color selection by instantly generating harmonious palettes based on your creative needs. Whether you're curating a photography aesthetic or designing a logo, this tool ensures your colors are always on point.
Why we love AI Palettes:
🎨 Instantly generates color schemes tailored to your style
🖌️ Perfect for branding, photography, and digital art
📱 Easy-to-use, with seamless integration into your workflow
2. GifMaker by Playbook
Best for: Social Media Creators, Marketers & Designers
Gifmaker turns your images or videos into eye-catching GIFs in just a few clicks. Whether you're crafting fun social media posts, creating engaging marketing content, or adding personality to your designs, Gifmaker makes it easy to bring your visuals to life with dynamic, shareable animations.
Why we love Gifmaker:
🎥 Convert images into seamless GIFs
🎨 Customize frame rates, sizes, and styles for the perfect look
🚀 Quick, easy, and ideal for all levels of experience
3. Effects & Enhance by Picsart
Best for: Photographers & Designers
Picsart’s Effects & Enhance features make it effortless to transform ordinary photos into stunning, high-quality visuals. With Effects, you can add artistic filters and masks. With Enhance, say goodbye to low quality, blurry photos by upscaling your image resolutions up to 16x!
Why we love Picsart Effects & Enhance:
✨ AI-powered tools to sharpen, brighten, and refine images
🎨 A vast collection of filters and artistic effects
🚀 Quick, easy adjustments for pro-level results
🔗 Enhance Your Photos with Picsart
4. AI Backgrounds by Photoroom
Best for: Marketers, Photographers & Content Creators
A cluttered background shouldn’t hold back a great image. Photoroom removes distractions with precision, letting you refine your visuals for e-commerce, branding, or creative projects. Swap in custom backdrops, layer designs, or keep it sleek and minimal—the choice is yours.
Why we love Photoroom:
✂️ Smart AI cutouts for professional-looking edits
🎭 Customizable background options for every need
⚡ Quick, high-quality results with no design skills needed
🔗 Remove and replace backgrounds with Photoroom
5. IMG-to-SVG by VectorizerAI
Best for: Designers, Digital Artists & Printmakers
Need a crisp, resizable version of your artwork? Vectorizer takes any image and transforms it into a smooth, scalable vector—perfect for digital and print projects alike. Say goodbye to pixelation and hello to professional-quality graphics.
Why we love Vectorizer:
🖼️ Converts drawings, photos, and logos into sharp vectors
📏 Perfect for large-scale printing and digital use
🎯 AI-powered precision for clean, detailed results
6. Watermarker by Playbook
Best for: Photographers, Designers & Small Business Owners
Your work deserves to be recognized and protected. Watermarker makes it easy to add customizable text or logo watermarks to your images, ensuring your brand stays visible while preventing unauthorized use.
Why we love Watermarker:
💧 Effortless watermarking for branding and copyright protection
🎨 Customizable opacity, size, and positioning options
📸 Perfect for photographers, artists, and online sellers
Unlock Your Potential with Playbook
Creativity thrives when you have the right tools at your fingertips. That’s why Playbook, the all-in-one cloud storage and collaboration platform built for creatives by creatives, offers the Essentials Pack—a powerful suite with all six of these AI-driven mini-apps in one place to streamline your workflow.
Use alongside 4TB free storage, one-click website Publish Templates, AI Search and more in Playback as your go-to space to stay organized and bring visions to life with ease.
No more juggling apps—just fast, intuitive editing right where you store and organize your files. Give Playbook a try today and unlock a smarter, more efficient way to create.